Book Marketing Works (BMW) is the leading company in the book publishing industry providing publishers with the leads, guidance and continuing assistance they need to increase their revenue and profits in special sales markets.
Brian Jud is an author, publisher, president of Book Marketing Works, LLC and a book-marketing expert helping publishers market their books in non-bookstore markets to increase their unit sales, revenue and profits. Brian is also the Executive Director of SPAN (The Small Publishers Association of North America). He is the author of How to Make Real Money Selling Books and Beyond the Bookstore (a Publishers Weekly® book) describing new ways to sell more books to special-sales buyers. Brian is a partner in Premium Book Company, which offers commission-based sales of nonfiction, fiction, children’s titles and remainders to buyers in non-bookstore markets. He is the editor of the Book Marketing Matters™ special-sales newsletter and creator of the Special-Sales Profit Center™, a database to help publishers sell more books to special markets.
In addition, Brian conducts the Masters of Book Marketing™ seminars and series of Book Marketing Monthly™ webinars, as well as being a frequent speaker at publishing events and IBPA's Publishing University. He is also the author of the series of ebooklets and printed booklets with Proven Tips for Publishing Success. He wrote and published seven titles on job-search topics that will be used as examples during his presentation.
Brian is the host of the television show, The Book Authority, author of the video program You're On The Air and a media trainer. He is the creator of Book Central Station, the online listing of thousands of suppliers to the publishing industry – rated by previous users. Brian also hosts the online Publisher's Bookstore listing many discounted titles on publishing, publicity, planning, marketing, publishing law, design, writing and special-sales.
He is the founder and president of the Connecticut Authors and Publishers Association and is the creator of the Book Market Map™ directories for special-sales marketing. Brian was an adjunct lecturer of sales and marketing courses for graduate and undergraduate students at the University of Hartford and the University of Connecticut. Brian is a regular speaker on marketing topics at IBPA-University and for publishing groups around the country. Brian holds a BS degree in Marketing from the University of Cincinnati and an MBA in Marketing from Xavier University.